TREND MICRO
Global
Impact
Trend Micro, a leading global cybersecurity company, is dedicated to making the digital world safer for information exchange. Previously partnered with a major global ad agency, the company decided to work with Green Tea for all its U.S. and international print advertising campaigns, realizing a savings of $2 million annually. The results:
- 14,000 SMB and consumer leads
- #1 in IT Week’s Advertising Recall and Impact readership study
- An increase in awareness of 40% in Germany and 50% in the US over 18 months
- Increased brand valuation by over 30% in one year to $900 million.